Lobby card for "The Strawberry Roan" (Columbia Pictures 1948) starring Gene Autry and his horse Champion.
The film was released Aug. 1, 1948.
"The Strawberry Roan" was filmed at the Andy Jauregui Ranch in Placerita Canyon and elsewhere in the Santa Clarita Valley (and in Sedona, Ariz.). It also features Gloria Henry, Jack Holt, Dickie Jones, Pat Buttram, Rufe Davis, John McGuire, Eddy Waller and Redd Harper, with Sam Flint, Jack Ingram, Ted Mapes and Eddie Parker.
About the Andy Jauregui Ranch.
The Andy Jauregui Ranch, originally the Clarence "Fat" Jones ranch, was located just east of present-day Highway 14 along Placerita Canyon Road. In its day (the 1930s), the Jones
Ranch was next door to Trem Carr's original Monogram Ranch. Carr's original leasehold formed the nucleus of The Walt Disney Co.'s Golden Oak Ranch in the late 1950s.
The Jauregui Ranch was actually owned by Standard Oil and leased to Jauregui — a major purveyor of stock and performers for rodeos, and an equestrian stuntman in the movies.
According to Schneider Vol. 4 (2015:63), "In 1933, Jauregui bought out Jones' share when Jones moved his horse rental business to North Hollywood.
The ranch buildings and ranch house were all actual working buildings for the ranch. Chevron permitted the Jaureguis, Andy and his wife Camille, to remain on the property until they were either
dead or no longer resided on the property."
Andy Jauregui died in 1990, followed by Camille in 1996. Per Schneider (op. cit.), Chevron razed all of the buildings on the land except for the ranch house. The property was then sold to its neighbor,
the Golden Oak Ranch of Walt Disney.
It wasn't an isolated instance. In the mid-1990s Chevron got rid of all of its nonproducing properties. Locally that included Mentryville in Pico Canyon and the Pioneer Oil
Refinery property in Railroad Canyon, Newhall, among others.
Andy Jauregui biography by his daughter, Noureen Baer
Inside Story of the Rodeos by Andy Jauregui, Popular Mechanics 6/1935.
LW3004: 9600 dpi jpeg from original lobby card purchased 2017 by Leon Worden.