Goodbye Android Market, hello Google Play

by Austin Dave, Staff Writer 487 views0

Google is discontinuing the Android Market in favor of its newest endeavor, Google Play.

Google Play Main Splash Page

In a rebranding scheme, Google Inc., the parent company of Android, is looking to better combine its music, movie, e-book and app services into one catch-all.

Google Play is a new storefront where you can “find, enjoy and share your favorite music, movies, books and apps” using any Android phone or tablet.

This marks the second attempt by Google to defragment its array of products among devices, its newest operating system, Android 4.0 (Ice Cream Sandwich), being the first.

Google officials say the marketing overhaul is cloud-based.

Cloud Computing is a method of storing and accessing information, such as but not limited to music, photos and documents, offsite (not on your computer), using a server.

Information is accessed using a network connection such as the Internet.

Google Play Store

Starting today, all music, movies, books and apps are stored online (using cloud storage), and can be accessed from any computer or Android service-supporting device, wire-free.

“Getting everything to work can be the exact opposite–moving files between your computers, endless syncing across your devices, and wires…lots of wires.

Previously, Google’s media services branched out into three separate applications–Android Market, Google Music and Google eBookstore,” said Jamie Rosenberg, Google’s director of digital content.

“Today we’re eliminating all that hassle,” he said.

Now, Google Play Movies, Google Play Books and Google Play Music will replace existing applications, with an updated Google Market app, now branded as Google Play Store, becoming the main source for tablet and phone apps.

With Google Play you can:

  • • Store up to 20,000 songs for free and buy millions of new tracks
  • • Download more than 450,000 Android apps and games
  • • Browse the world’s largest selection of eBooks
  • • Rent thousands of your favorite movies, including new releases and HD titles

Google will push the updated Google Play Store app in coming days.

Austin Dave, Staff Writer

Austin spent two years in the GVTV television production class at Golden Valley High School — one year on the staff and one year as the student producer. Following graduation in June 2009 he enrolled in the News Media class at College of the Canyons, where he enjoys his position as Web Director of Cougar News Online (CougarNews.com). In his spare time, Austin films and edits projects for local businesses, schools and bands. Video editing and cinematography are his two deepest passions. He enjoys living in the city of Santa Clarita and is the youngest member of the SCVTV staff.